Well, this year has been â€¦ interesting in terms of hitting those goals. I didnâ€™t manage most of them. A few other unplanned, fun things arose and I followed them. But before I get in to that, letâ€™s catch up on the planned element.
The Plan: Edit THTK, Feedback on Fall, Submit Fall.
Things looked bright for a little while and then guttered. I didnâ€™t edit THTK, chickened out of asking for feedback and didnâ€™t submit The Fall anywhere. Am I even still a playwright?
The Plan: Continue Snapchat stories & be consistent on TikTok.
Nope. nada. *stares into middle distance intoning â€œWhat is acting?â€ I am on Snapchat everyday, I love the app and will continue to, but I havenâ€™t been creating new stories. Iâ€™ve written outlines. Yes. When I come across a new lens that inspires me I get all the ideas and plot them out â€¦but somehow I failed to turn any of that into tangible stories. And looking back at last years Diary of a Vampire â€¦ eek, thereâ€™s a part of me thatâ€™s glad I didnâ€™t. Quality fail!
I did use TikTok off and on all year. Itâ€™s an app I want to use more â€¦ until I do and then I fall down the scrolling rabbit hole and before I know it Iâ€™ve lost 90 minutes. What I have learnt is that I have to ration my time there very strictly. And for a lot of the year, that meant quitting altogether.
Watch 100 Movies:
Tick! Yay, weâ€™ve reached a goal I achieved. Pretty easily. And yes, I saw some great films. But Iâ€™ll talk more about them later.
My goal was to equal 2020â€™s book count and read 17 books. I did it! Break open the party poppers. I read 19!
Erm *scratches head*. Nope. Not for lack of desire, mainly for lack of capacity. The Guitar is quite a physical instrument: itâ€™s heavy, unwieldy and if youâ€™re not in tip top condition can be problematic. Iâ€™ve not given up on it, but I have shelved it for awhile.
The Plan: Grow site page views
Yes. Oh no sorry, I mean no. Iâ€™ve done better than last year. Which is surprising given my complete lack of updates. Seriously the only thing Iâ€™ve managed to keep updated is my movie log.
So what happened, where did all go wrong and what did happen exactly?
For a start, I need to remember weâ€™re living in uncertain and scary times. The pandemic is affecting every one of us in some way and I donâ€™t think itâ€™s odd to be less productive when youâ€™re under stress. I kept going, in one capacity or another. And thatâ€™s what matters.
With that being said there were some more concrete factors. Changes in my day to day family life reduced the time I have available. Thatâ€™s naturally going to have an impact. And then thereâ€™s the question of prioritising. This year I expanded my Etsy to include digital products. That felt like a big risk. Iâ€™m used to designing and creating physical gifts, so creating something like a complex pdf in advance when I could have been adding more items to my shop was risky. I wasnâ€™t certain anyone would want it. Oh I did my research but itâ€™s one thing hearing positive feedback in its abstract form and quite another to see tangible sales. Being my first meant that it was also a pretty steep learning curve that took my significantly longer than Iâ€™d planned. Three months longer to be exact. The creation, marketing and delivery is so wildly different from my usual mugs that when I have created the plan, I wasnâ€™t finished: I still had a whole bunch of skills to start learning.
All of that cut into the time spent on my work/goals this year but I donâ€™t regret prioritising the plan. Itâ€™s been eye opening, motivational and excellent for my business. Do I want to do more of it? Yes, I do. But I also donâ€™t want to lose sight of the physical products so I definitely need to strike more of a balance.
Did you reach your goals in 2021?